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An operator films an actor in a spacesuit inside a cockpit set

A story is only as powerful as the purpose behind it.

Our approach

Too often, video becomes focused on what feels impressive rather than what actually works.

Beauty and craft matter, but they are most valuable when they move people toward something meaningful.

That’s why we start with your goals, your audience, and your message. Before cameras roll, we work with you to uncover the story that matters, identify the people you need to reach, and develop a creative approach designed around your goals.

We bring together strategy, storytelling, and production to create work that is not only compelling, but purposeful—stories that lead people where they need to go.

How we work

01

Founder-led.
Client-Focused.

We take on a small number of clients at a time, and the founder is in every project from the first call to the final cut. We’re built for long-term partnerships, not one-off transactions or work that tries to please everyone.

02

The right team
for every project.

Cloudfire runs as a collective. For each project we bring together the specialists it actually needs, from directors and cinematographers to editors and animators, sized to your goals and your budget. No salaried generalists, no agency overhead. Every dollar is stewarded toward impact.

Kevin Collins laughing, holding a cinema camera

Led by Kevin Collins

My filmmaking journey began in middle school — making backyard wrestling videos with my brother. Those early experiments eventually led me to creating digital and social content for the Clemson Tigers and the Atlanta Falcons.

I later helped build the film team at Passion, creating stories for Passion Conferences, sixstepsrecords, Passion Publishing, and Passion City Church.

Over the years, I’ve had the opportunity to lead and create work across a wide range of genres and industries.

Through every project, I’ve seen the power of combining thoughtful strategy, strong storytelling, and exceptional craft to help organizations communicate what matters most.

Behind the scenes

A full crew and lighting set built in the desert Kevin behind a cinema camera in a brick warehouse A RED camera rig on set The crew in traditional dress with hosts in Nigeria A camera operator filming a woman working at a backstrap loom The crew standing under a tower of falling paper The crew on a hillside at dusk Filming a string quartet on an Atlanta rooftop A musician and crew around a circular dolly track in a warehouse

We’ve created:

  • Light panels glowing over a packed arenaA glowing cube above a packed arena in red lightA speaker facing a packed stadiumPink confetti over a cheering crowd

    Event films

    Premiered at sold-out stadiums

  • A woman in traditional dress praying with a Bible in GuatemalaHorse riders crossing the desert near the Giza pyramidsTwo men reading a Bible together in MalaysiaAerial of farmland and villages in Nigeria

    Storytelling campaigns

    That helped raise tens of millions of dollars

  • A man steering a longboat up a jungle river in BorneoMen sitting in a shaft of light on a Cairo streetVisitors at the Western Wall in JerusalemCampers circling a bonfire with torches at night

    Mini-documentaries

    Filmed across the US and around the world

  • String players on a rooftop with Atlanta behindA man crouching inside a ring of fireA singer with arm raised in a gothic hallA singer before stained glass windows

    Music videos

    For Grammy-winning and Billboard-charting artists

  • A Chick-fil-A hot air balloon glowing at duskAerial of the Trilith Studios water towerA man laughing with a drink can by a colorful wallA packed auditorium at Trilith State of the Industry

    Brand storytelling

    And digital content for organizations like Chick-fil-A, AT&T, and many others

What problems can we solve together?

Start a Project See the Work

You’ll hear back within two business days (or sooner).

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